How to Create an Upsell Popup Campaign

Upsell Popup allows you to display product recommendations in a popup after a customer adds a product to the cart.

1. Open PickPair

  • Log in to your WordPress Dashboard.
  • Click PickPair in the left-hand menu.
  • Open Campaigns.
  • Click + Create Campaign.

2. Choose the Campaign Type

  • Select Upsell Popup.
  • Click Create Campaign.

3. Name Your Campaign

  • Enter a campaign name for internal reference.
    Examples:
    • Add-to-Cart Accessories Popup
    • Popup Warranty Offer
    • Related Products Popup
  • Click Continue.

The editor includes four steps: Products, Offer, Design, and Rules.

4. Configure the Trigger Event

  • Click next to go to Step 1: Products, locate Trigger Event.
  • The popup appears automatically after the product is added to cart.

Under Popup shows to, choose:

  • All products – show the popup after any product is added.
  • Specific products – show the popup only for selected products.
  • Specific categories – show the popup for products in selected categories.
  • Select the products or categories when required.

5. Select Offer Products

  • Under Products, search for and select one or more offer products.
  • These products will appear inside the popup.
  • Review the selected products before continuing.

At least one offer product is required before publishing.

6. Configure the Offer

  • Open Step 2: Offer.
  • Under Discount Strategy, choose:
    • No Discount – sells the offer at its regular price.
    • Percentage – applies a percentage discount.
  • Fixed Amount – subtracts a fixed amount from the offer price.
  • Enter the discount amount.
  • Review the updated pricing in the preview.

7. Customize the Popup

  • Open Step 3: Design.
  • Expand Addon Display Settings.
  • Enter the Section Title.
  • Enter a short Description.
  • Enter the Badge Text, such as 10% OFF.
  • Expand Layout to adjust the corner radius.
  • Expand Colors to customize the primary, background, text, and badge/button text colors.
  • Expand Typography to adjust the heading, subheading, and font sizes.
  • Review the popup preview on the right-hand side.

8. Configure Visibility Rules

  • Open Step 4: Rules.
  • Under Customer Orders, choose:
    • Everyone
    • Returning Customer
  • Custom Order Count
  • For Custom Order Count, choose an operator and enter the required number of orders.
  • Select the order statuses that should be counted.
  • Enable First Order Only if required.

9. Configure Advanced Visibility

  • Enable Advanced under the Visibility section.
  • Select the user roles that should see the popup.
  • Set a View Count Limit if required.
  • Leave the view limit empty for unlimited views.
  • Leave all roles unselected to show the popup to everyone.

10. Set Campaign Priority

  • Adjust the Campaign Priority slider or number field.
  • Use a higher value if this popup should take priority over other matching campaigns.

11. Schedule the Campaign

  • Enable Scheduling if the popup should run during a specific period.
  • Set the Start Date & Time.
  • Set the End Date & Time.

Leave Scheduling disabled if the popup should run continuously.

12. Publish the Campaign

  • Review all settings and the preview.
  • Click Save Draft to save the campaign without activating it.
  • Click Publish Campaign to make the campaign live.

At least one offer product must be selected before publishing.

13. Test the Campaign

  • Open the storefront.
  • Add a matching product to the cart.
  • Confirm that the popup appears automatically.
  • Check the title, description, offer products, badge, images, and prices.
  • Test the discount calculation.
  • Select an offer product.
  • Click the popup action button.
  • Confirm that the selected product is added to the cart.
  • Test the popup with a non-matching product.
  • Confirm that the popup does not appear when the trigger conditions are not met.

Next